food packaging

Diet Coke Got A New Image

You’ve seen the meme. A rather large person rolls up to the drive thru, orders a supersized meal and a diet coke as if she’s done her due diligence of healthy eating. It’s a joke among consumers today, but does that highlight a shortfall in diet coke? We can’t say for sure that one meme or even all the variations of it have motivated Coca Cola to reinvent themselves, but they did so let’s chat about it. Shall we?

Diet Coke has a new image. It has outgrown its grey casing and traded it in for some new threads. Rest assured, the beverage still has same iconic taste… with a twist. It’s not surprising that millennials had a lot to do with the change. We’re up for trying new things so Coca Cola is going with it. It’s funny because for a generation allergic to labels, we sure do care what’s on the label. 

Coca Cola's new diet coke packaging label and flavors

4 New Flavors

Besides the original Diet Coke, the drink now comes in 4 new flavors: Feisty Cherry, Twisted Mango, Zesty Blood Orange, and Ginger Lime. 

Packaging

The can has traded its silver casing with red lettering for a sleek silver finish with a bold stripe. The stripe correlates with the flavor - red for original, purple for feisty cherry, orange for blood orange, yellow or twisted mango and green for ginger lime. 

Objective

Diet Coke wants to appeal to the younger audience - adventure seekers, active explorers, independent thinkers. The new vibrant flavors were designed for their taste buds. It is possible that Diet Coke is also trying to align the beverage to with a healthier profile like its contemporary Dasani Sparking. 

Launch

The new packaging will launch in the US mid-January and in February it will appear in Canada.

Today’s society is very visual so if something doesn’t scream “pick me” or “try me”, its likely to flop, even if it is a good concept or product. Despite its longevity, Coca Cola knows it is not exempt from this and so it too changes with the times. Seeing is the gateway to experiencing.  

Tis The Season For Food Packaging Equipment 

Tis the season for food packaging equipment

We are well into Fall/Winter. Don’t believe us? Look at the menu at any coffee shop, the dairy section in any grocery store, the display case at any pier-one imports. It’s fall and pumpkin spice is here to prove it and while everyone is stockpiling ginger spice this and nutmeg that, GTI is making sure your food stays fresh all year round no matter what it is. 

 

Your food packaging serves three purposes. 

  • Keep the good stuff in and the bad stuff out.

  • Keep the good stuff good.

  • Get your attention.

 

GTI’s supplies and equipment are tried, true and ready to work for you. 

 

Vacuum Sealer Food Packaging Equipment | Miami USA

Vacuum Sealer Food Packaging Equipment

What’s better than opening your new coffee bag and being enveloped in a cloud of caffeinated oxygen? Well, world peace would be better, but we’ll take the small victories, for now, right? GTI sells the stuff that makes this happen so next time you take a whiff, think of us won’t ya?

 

Commercial Thermoforming Food Packaging Equipment | GTI Industries | Miami Florida

Thermoforming Food Packaging Equipment

Sounds like Tony Stark invented it. Amiright? It’s actually much less glamorous, but way more prevalent than you might think. Take a trip to your grocery store and you’ll find it in prepared food sections, meat, produce, and more. Think sweet potato pie, pumpkin muffins, etc. GTI has the equipment for that too. 

 

Commercial Metal Detector Food Packaging Equipment | GTI Industries Inc | Miami Florida

Metal Detector Food Packaging Equipment  

Don’t you just hate when there’s a random piece of metal in your Twinkie? We know. That never happens, but that’s because of this scary-sounding machine. Check out GTI’s catalogue and get yourself one and slide your food through it to make sure your consumers never know what it’s like to chew on metal. 

 

So we’ve answered the question of why GTI is the best choice – we may not have the meats, but we have the packaging for it.  Now, the more pressing question is why don’t we have these “seasonal” foods all year long? 

Quality Control

Quality Control is one of the most important factors of food packaging, equipement and supplies at GTI Industries Inc in Miami

Have you ever ordered something online and it’s already broken or it’s a little wonky? Now comes the dilemma – Is it so wonky that I can’t just make it work? Is this worth the money I spent? Will people notice? Will it still function correctly? Why did I even try buying this? Why do I buy anything? Well before you dive off the deep end and get lost in a frustrating whirlwind, you should know that there are people out there doing their level best to prevent this existential meltdown. 

We are some of those people. Here at GTI, we take quality control very seriously. We know that someone’s sanity depends on it so we won’t ever cut any corners. Of course, our inventory isn’t exactly what you would find on Amazon, but we do what we can especially when it comes to packaging for edible or ingested inventory. That means you, food industry guys and girls. 

NSF International is a third-party auditor that we use to ensure that our Quality Control Defense and Criteria Plans are up to snuff and even better. Don’t believe us? Just watch. Give us a chance to wow you with our superior quality standards. We guarantee quality and we deliver quality every time. 

So if you’re worried about getting what you’ve asked/paid for from your current packaging supplier, ditch ‘em. You don’t need that negativity in your life. Let us dazzle you with a magical thing called peace of mind. 

Metal Detectors Used in the Food Industry Keep us Safe

 
Metal Detectors Used in the Food Industry Keep us Safe
 

Food safety and quality experts, as well as food production experts, often use metal detection as a method for identifying foreign bodies and contaminants in food. Most of the time, these professionals consider three essential factors - capability or total application of the equipment, optimum detection point and total cost or benefit.

Food detection technologies continue to evolve and improve. Each time new processes and detection methods become available in the market, new standards and guidelines are set in place. The dynamic changes in food safety lead to confusion especially in the type and brand of metal detection equipment to use.

Just like radio waves, metal detection involves the use of electrical impulses. Detecting foreign bodies in food is determined by altered transmission and reception signals in electrical impulses. The difference in the expected signal and the received signal signifies the presence of foreign material in food. Metal detection used in the food industry is more complicated than those used in the security industry. In food safety and quality control, subject materials pass through the system faster. This can result in a lesser detection rate. Additionally, the type and size of the foreign material embedded in the product can have significant effects on the detection rate. False detections are common in metal detection and these can be highly frustrating and costly at the same time.

Metal detectors well suited in the food industry must possess certain qualities such as high sensitivity, full automation, ease of use, reliability, and robustness as well as cost effectiveness. Millions of subjects must pass through the system so it is important that a metal detection machine gives out a reliable outcome.

McDonald's Serves Up New 'Modern' Packaging

"New year, new me."

McDonald's appears to be adopting the adage and announced today that it has given its packaging a modern makeover -- forgoing the familiar red, white and gold motif and replacing it with bold colors.

This month, the biggest fast food chain in the world is rolling out new carry-out bags, fountain beverage cups and sandwich boxes at its restaurants in the U.S., McDonald's said in a news release today.

The latest look -- featuring colorful accents and bold typography -- will also expand to over 36,000 restaurants worldwide throughout the rest of 2016, the company said.

"McDonald’s is a fun and modern brand and this was a progressive way to turn our packaging into art and support a community where fashion is an expression," said Matt Biespiel, senior director of Global Marketing, according to the news release.

PHOTO: McDonalds global packaging is pictured through the Years 1955-2016.McDonalds
McDonald's global packaging is pictured through the Years 1955-2016.
"Every day 69 million customers visit McDonald’s around the world and this new packaging will be a noticeable change," Biespiel said. "It was fun to join these ideas together and create playful pieces that connect our customers to the Brand."

McDonald's added that the new look is not only stylish but sustainable.

To celebrate the unveiling of the new packaging, two students from Miami International University of Art and Design created an original "couture collection" of "one-of-a-king accessories" under 48 hours using 50 bags, 72 straws, 22 cups and eight sandwich boxes with the new packaging.

Naughty But Rice

Designed by Robot Food | Country: United Kingdom

“Rice pudding is rising in popularity, and to coincide with the trend, The Hain Daniels Group has launched Naughty But Rice, a vibrant new brand with a bit of a twist. The clue’s in the name. Naughty But Rice brings pud lovers all the heart and soul of traditional rice pudding with a deliciously contemporary edge.

Leeds-based brand and design agency, Robot Food, are well-known for their daring challenger approach, and were asked to help create the brand look, feel and packaging. Leaving behind the tired, whimsical category cues of old, the team came up with the strap-line, ‘Rice pudding. But not as you know it’, and got to work on a strikingly indulgent aesthetic that deliberately disregards the category’s moody, rather serious look and feel.”

lovely-package-naughty-but-rice-1lovely-package-naughty-but-rice-2lovely-package-naughty-but-rice-6lovely-package-naughty-but-rice-3lovely-package-naughty-but-rice-7lovely-package-naughty-but-rice-4

“At first glance, the pack design is fresh and clean with plenty of pure white space to suggest dairy cues. The other side of the card uses bold contrasting colours to reveal each variant’s ‘naughty’ side and encapsulate the brand’s personality – cerise for Coconut & Raspberry, orange for Salted Caramel, and rich brown for Chocolate Orange.”

The pots themselves are the piece de résistance, the goal to be impactful. True to the brand personality, the pot designs defy convention with vivd, brightly coloured illustrations (with no branding) to represent the dynamic flavours. 

Jeremy Hudson, CEO, The Hain Daniels Group said, “We are delighted with Robot Food’s contribution to the project, the packaging is very different to anything already on shelf. Naughty But Rice is now our most successful new brand launch to date with listings in Asda, Morrisons, Sainsbury’s and Booths.”

Simon Forster, Creative Director at Robot Food, said, “We distilled the brief down to ‘rice pudding, reinvented’. With such indulgent flavours, we had to push the boat out to tickle contemporary taste buds but rein it in enough to attract the more old-school rice pudding fans too. We think the results strike a pretty tasty balance.”

The Oaxacan Coffee Company

Design and development of image and brand products for TOCC (The Oaxacan Coffee Company, organic coffee, planted under shade delighting your palate with its strong flavor, from San Miguel Talea de Castro, Oaxaca, Mexico. A product designed and developed for all those who visit Oaxaca and want to carry with them a small part of this beautiful city, "take a piece of Oaxaca here" — "Llevas una parte de Oaxaca aquí".

Pågen Bakery

“Pågen is Sweden’s largest bakery. Providing Scandinavia and other parts of the world with bread for breakfast, dinner or snacks. Their Fast Food Range has been a classic choice for barbecues for many years. They wanted to adapt the design to become more street food than fast food. More inspirational for customers to try new kinds of burgers, hot dogs and sliders.”

Second Aid

The Second Aid is a collaboration between NOSIGNER and the Kohshin Trading company of Sendai, Japan. The disaster kit features helpful tips on pack for what to do in a major earthquake from OLIVE (also by NOSIGNER), a public forum launched just 40 hours after the initial earthquake of 2011. The kit is smartly designed to include information, food supplies, as well as supplies for personal needs. Having been born and raised in Los Angeles, I am no stranger to earthquakes and how fast they can disrupt everything, so this would be my ideal version for sure!

 




“The package consists of white background with characters in red color, with an image of a first-aid box that would save lives when in emergency. OLIVE’s ‘O’ represents a red circle of Japan’s national flag while ‘LIVE’ means ‘live,’ with a wish of ‘Japan, survive.’ We have collected various ideas of how to make items indispensable to survive in the affected areas where things are not fully equipped, by utilizing things available on site. With voluntary contribution, the website is translated into English, Chinese and Korean and is still expanding as a database that utilizes collective wisdom.”

Design by NOSIGNER

Creative Direction: Eisuke Tachikawa

Graphic Design: Toshiyuki Nakaie, Kaori Hasegawa

Country: Japan

Kraft Paper

Kraft paper is a 100% biodegradable natural product. The pulp is made from long virgin fibres of maritime pine and is not bleached, to ensure minimum chemical processing and to retain the wood's natural colour.

Kraft paper biodegrades entirely naturally. Just like the leaves from the trees, kraft paper decomposes naturally within a few weeks, returning to its initial form of cellulose fibres, which can be fully assimilated back into its original natural environment, with no adverse impact on nature or human health.

Kraft paper weight to thickness comparison chart.

Paper Weight (pounds)

Thickness (inches)

30

.003

40

.004

50

.005

60

.006

70

.007

click on the link below to view our online catalog

http://catalog.gti-inc.com/CatalogSearch.aspx?Value=kraft+paper&Type=Description